Chiliz supports Naver Pay’s NFT initiative on Chiliz Chain, marking major milestone in South Korea’s digital asset adoption

Chiliz, a prominent blockchain platform focused on sports and entertainment, has partnered with Naver Pay - one of South Korea’s leading digital payment services—to bring NFT ticketing and collectibles to a major golf tournament, setting the stage for mainstream digital asset adoption in the country.

Key Ideas

NFT Integration at Scale: Over 50,000 users participated in an NFT-based ticketing and digital collectible program during the event, using Chiliz Chain and Naver Pay Wallet.
Expanding Ecosystem: Chiliz is growing its footprint in Korea through fan tokens, DAOs, and creator-focused NFTs, showing blockchain’s versatility in sports and media.
Entrepreneurial Opportunity: Founders in sports or ticketing can explore partnerships with major platforms like Naver Pay and use purpose-built blockchains like Chiliz Chain to introduce new fan experiences and monetization models via NFTs.